A Goodwill Ambassadors of Kazakhstan project has been newly launched by Kazakhstan’s Ministry of Foreign Affairs.
Initiated by President Kassym-Jomart Tokayev, the project aims to increase the country’s visibility and promote its achievements abroad.
Under the scheme, Kazakhs excelling in art, sports, science, medicine, and other fields are enlisted to expand cultural and humanitarian communications by serving as conduits of peace, friendship, and international solidarity.
Addressing the ‘ambassadors’ at the launch ceremony on June 6, Deputy Prime Minister–Minister of Foreign Affairs of Kazakhstan Murat Nurtleu announced:
“In an unprecedented geopolitical environment, public and cultural-humanitarian diplomacy is becoming increasingly in demand. Thanks to your victories and outstanding performances on world stages, arenas, and conferences, our turquoise flag is raised across the globe, and our national anthem resounds with pride.”
The profile of participants, publicly recognized for their contribution in shaping a positive image of the country internationally, is wide-ranging and to date, includes:
Violin virtuoso, conductor, and director of the Alliance of Orchestras of the Asia-Pacific region Marat Bisengaliev; Olympic champion cyclist Alexander Vinokurov; artist and anti-nuclear activist Karikbek Kuyukov; pop singer Mirhidai Mirfarukh, known globally by his stage name Adam; Chairman of the Executive Board of the University Medical Center Corporate Fund and cardiac surgeon Yuri Pya; political scientist and historical map researcher Mukhit-Ardager Sydyknazarov; chief conductor of the State Academic Folklore and Ethnographic Orchestra named after Tlendiyev “Otyrar Sazy” Dinara Tlendiyeva; and powerlifting world record holder and Guinness Book record holder Sergey Tsyrulnikov.
