The Kazakhstan Premier League (KPL) is emerging as a destination for veteran European footballers in the twilight of their careers, as local clubs invest in high-profile transfers to boost visibility, attract sponsorships, and reignite fan interest.
The most notable example comes from western Kazakhstan, where FC Aktobe was transferred to private ownership less than a month ago. On January 8, the regional government sold the club to businessman Nurlan Artikbayev, owner of the construction firm Qazaq Stroy, for $730,000. Artikbayev pledged to modernize the stadium, develop youth football, and rebuild the squad after the club’s failure to win the championship or qualify for European competitions.
Aktobe’s first move was signing Kazakhstan national team goalkeeper Alexander Zarutsky, formerly of Almaty’s FC Kairat and a key figure in their historic UEFA Champions League appearance. However, the headline transfer was the acquisition of 39-year-old Luís Nani, the former Portuguese international and ex-midfielder for Manchester United, Fenerbahçe, Lazio, and Sporting.
The club announced Nani’s signing on January 25, highlighting the move as a symbol of its renewed ambitions. Nani most recently played for Portuguese side Estrela, appearing in 10 matches and scoring once. In a statement, he expressed enthusiasm for helping to develop both the club and Kazakh football more broadly.
Earlier negotiations between Aktobe and Thomas Müller fell through, with the 36-year-old German reportedly turning down a proposed loan from MLS club Vancouver. Rumors of interest in Brazilian forward Hulk were denied by his agent, while talks with 35-year-old Miralem Pjanić, formerly of Barcelona and Juventus, collapsed over financial terms. The Kazakh transfer window remains open until April 3, leaving open the possibility of further signings.
Elsewhere in the league, FC Kaisar of Kyzylorda announced the signing of 35-year-old Victor Moses, the former Chelsea and Inter Milan midfielder. These moves signal a clear strategy: use marquee names to elevate the league’s status and attract new audiences.
This new approach coincides with a major policy shift. As of 2025, Kazakhstan has implemented a legislative ban on the use of public funds to pay foreign athletes, meaning that such transfers must now be financed entirely through private investment.
Whether this strategy pays off on the pitch remains to be seen. But one thing is clear: Kazakhstani football is pivoting toward a market-driven model, where fan engagement and media visibility are becoming as valuable as tournament points.
